What Is A Challenge Coin?

Challenge Coins are a physical symbol of appreciation and recognition of a job well done or exemplary service. Coins are no longer exclusively used by the military. They are now very popular with schools and universities, sports and academic teams, businesses, and organizations in addition to the Army, Navy, Air Force, Marines, and Coast Guard. The highly personalized nature of custom Challenge Coins makes them the ideal for everything from a unit's achievement medal to a corporate marketing tool. They encourage teamwork and promote camaraderie as well.

Since the early 1930s, custom Challenge Coins have been used to promote friendships, strengthen bonds, and recognize success. For a nearly a century, military personnel have created personalized Challenge Coins and used them to raise awareness and funds, educate the public about pressing issues, and honor exceptional individuals within a unit in the Army, Navy, Air Force, Marines, and Coast Guard.